Chiropractic Blog

Monday Morning Motivation | You Deserve It

Posted by Bill Esteb on Feb 20th 2021

It must be an incredible feeling to be an instrument of relief. It probably produces profound expressions of gratitude. The kind that most people rarely experience in their work. You deserve i … read more

Dear Bill | My Patients Aren't Staying

Posted by Bill Esteb on Feb 18th 2021

Dear Bill, My marketing company has me offering a $23 voucher good for the first-visit exam and adjustment. I'm getting new patients—but they aren't staying. How do I get these patients to em … read more

Monday Morning Motivation | Causing New Patients

Posted by Bill Esteb on Feb 13th 2021

Many chiropractors use a medical approach to get new patients. They don't cozy up to medical practitioners, although that might payoff. They employ something like a drug trial; add this input … read more

Monday Morning Motivation | The Predictable Future

Posted by Bill Esteb on Feb 6th 2021

Habituation is one of the greatest barriers to our personal and professional development. By the time we've noticed that some aspect of our life is suboptimal, it's probably become habituated. … read more