Chiropractic Blog

It's tempting to assume patients want the same thing you want. Health. Balance. Ease. Vitality.But those who seek these values are rare. Almost as rare as chiropractors.Instead, most of the people … read more

Many of us break our word. Daily. We lie. White Lies. These are probably the most common. It's considered the least serious of all the lies. We justify it as a way to avoid conflict or to shield … read more

Moment of truth 13 of 13: the reactivation. Rather than thinking of inactives as being dead to you, imagine your inactives are merely in a dormant stage of their care. Especially if you realize … read more

Moment of truth 12 of 13: the goodbye procedure. Many chiropractors abdicate their leadership obligations, particularly as patients experience the relief for which they originally sought care. In … read more

Moment of truth 11 of 13: the progress examination. Many chiropractors simply don't conduct progress examinations. "Let sleeping dogs lie," they say to themselves. However, reserving the 10t … read more