Monday Morning Motivation | The Real Problem

Posted by Bill Esteb on Jan 14th 2023

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Most opportunities arrive disguised as problems.

In the same way constraints (time, money, resources, etc.) release our creativity, problems have a way of inspiring alternatives, substitutes and questioning the status quo.

In fact, problems are so valuable, I’d recommend creating a list of them. By putting them into language you’re halfway to resolving them.

Then, you’ll want to ask yourself three questions.

Let me demonstrate.

Let’s say your problem appears to be a team member who is chronically late every morning.

Ask yourself: what’s the real problem?

I can’t count on her.

Sure. Then, ask yourself the second question: what’s the real problem?

It makes the practice appear chaotic and unreliable.

I agree. So ask the third question: what’s the real problem?

I’m afraid to confront her because she might quit and create an even bigger problem.

Bingo! I’m not sure why it takes three questions, but it frequently does.


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Bill Esteb has been a chiropractic patient and advocate since 1981. He is the creative director of Patient Media and the co-founder of Perfect Patients. He’s been a regular speaker at chiropractic gatherings since 1985. His 12 books explore the doctor/patient relationship from a patient's point of view. His chiropractic blog, in-office consultations, patient focus groups and consulting calls have helped hundreds of chiropractors around the world. Since 1999 Monday Morning Motivation has been emailed to over 10,000 subscribers each week.