Your 40-Week Curriculum

Like adjustments, with each building on the ones before, the weekly tempo of the HeadSpace Coaching exercises produce maximum impact. Unlike frantically taking notes at a seminar, each weekly Exercise can be reviewed multiple times.

bill-bookcase2.jpg• Instead of meeting at a swanky hotel, this content shows up in the midst of your practice—where it can be instantly applied.

• Going home with a long “to do” list may seem satisfying, but you're lucky if you can implement more than a handful of items.

• With so much of our thinking habituated, incremental change is the best way to introduce new strategies without putting you or your practice into shock.

It took time to get off course. Getting back on track will take time too. Here’s how this methodical 40-week curriculum delivers lasting change:

Coaching Exercise 11. Stinking Thinking

You and I are meaning making machines, often relying on some old, rather buggy software.

Coaching Exercise 22. No Thank You

Patient rejection reveals more about them than you. Here’s a far healthier interpretation.

Coaching Exercise 33. Your Desired Outcome

The temptation is to do more and say more. Here’s a better strategy: do less and be more.

Coaching Exercise 44. The Isometric Practice

A common cause of practice building efforts that produce a temporary uptick, but rarely last.

Coaching Exercise 55. Emotional Retracing

This simple habit gives you a higher level of consciousness, equipping you to think more clearly.

Coaching Exercise 66. The Plug-In Drug

Knowing what’s going on is overrated. Set yourself free by ending your addiction to media.

Coaching Exercise 77. Success Repellent

See improved clarity and confidence by eliminating this source of procrastination and indecision.

Coaching Exercise 88. Lies and Statistics

You profess to correct cause not treat symptoms but your practice statistics measure symptoms.

Coaching Exercise 99. Your Motives

Replace the way you talk to yourself about “needing” more new patients and see better results.

Coaching Exercise 1010. Rent-Free Living

What they did was despicable, even contemptable. How to lighten your load so you can soar.

Coaching Exercise 1111. This is a Football

A critical distinction that eliminates the most common source of fear and practice stress.

Coaching Exercise 1212. The Prime Directive

Adjusting patients isn’t your purpose, it merely helps you pursue or advance your purpose.

Coaching Exercise 1313. What Business Are You In?

The first right answer? The health care business. Go deeper and the implications are profound.

Coaching Exercise 1414. What Makes a Patient Ideal?

Since not all patients are created equal, be intentional about attracting the patients you love.

Coaching Exercise 1515. Put Your Mask on First

Discover your guiding principles by conducting a little game called “Spaghetti or Lasagna?”

Coaching Exercise 1616. Planting Your Flag

Be more confident, avoiding the temptation of showing up beige, or worse, needing to be right.

Coaching Exercise 1717. The Law of the Lid

Patients don’t get healthier than you—not just physically, but mentally and socially as well.

Coaching Exercise 1818. The Medical Covenant

A stress-free practice starts on the first visit by replacing a new patient’s medical expectations.

Coaching Exercise 1919. That’s Not My Job

Unlike medicine, chiropractic care is a partnership—you have a job and patients have a job.

Coaching Exercise 2020. Patients Don’t Care

Why the most attractive trait of professional caregivers is also among its most destructive.

Coaching Exercise 2121. “This is my last visit.”

Patient relationships that end without being complete cost you referrals and reactivations.

Coaching Exercise 2222. Remember the Midway

If life is a constant scramble, it may reveal your relationship with affluence and abundance.

Coaching Exercise 2323. The Formula for Flow

Finding that Goldilocks balance between anxiety and boredom when we’re 100% present.

Coaching Exercise 2424. Fear Not

Everything you seek is on the other side of fear—a story you’ve made up to protect yourself.

Coaching Exercise 2525. It’s About Time

Your relationship with time is the single greatest constraint to the practice of your dreams.

Coaching Exercise 2626. Talk is Cheap

Worse than filling the air with your words, is the belief that you’re actually changing patients!

Coaching Exercise 2727. Spender or Saver?

A leaky financial bucket is even more dispiriting than a leaky new patient bucket.

Coaching Exercise 2828. How to Annoy Your Staff

If you want to go fast, go alone. If you want to go far, go together—without irritating them.

Coaching Exercise 2929. Working In a Submarine

Tight quarters. Breathing the same air. Sharing space. Reasons enough to meet regularly.

Coaching Exercise 3030. Moments of Truth

Never miss a chance to influence patient perceptions and make their experience remarkable.

Coaching Exercise 3131. This Is How We Do It

Systems run the practice and people run the systems. Replace expectations with agreements.

Coaching Exercise 3232. The Precare Interview

Those wanting care only get to become new patients if you invite them to begin care.

Coaching Exercise 3333. What We Found

Stress-free reports in which you make recommendations without salesmanship or expectations.

Coaching Exercise 3434. You Remember Your First

A simple, but often neglected first-visit gesture, that astonishes patients and fuels referrals.

Coaching Exercise 3535. Adjusting Above the Occiput

Most patient education is merely ineffective patient teaching that does more for you than them.

Coaching Exercise 3636. Retention Booster Rocket

This 12th visit procedure engages patients, bolsters their confidence and increases retention.

Coaching Exercise 3737. Getting Off the Bus

Make it easy for patients to discontinue care, and you make it easier for them to return.

Coaching Exercise 3838. How Many Are You Seeing?

Seeing more people requires a shift in your attention. It’s what the busiest chiropractors know.

Coaching Exercise 3939. The Infinite Game

Think of your patient relationships as being eternal, not temporal—spiritual not merely physical.

Coaching Exercise 4040. A New Beginning

The stories we’ve made up to explain our circumstances, control our destiny. Choose carefully.