Million Dollar Questions CD


You have the clinically-oriented questions down cold. But what about the questions that uncover a patient's perceptions of their body? Their health? And it's value? These affect follow through, retention and referrals. 

Here are 21 questions on an audio CD that reveal patient perceptions, understanding, motivation and the factors that Questions like...

"What do you hope to do better or enjoy more when you regain your health?" "Would you prefer shorter visits or longer visits?" "What was greatest first visit concern?" "Why are you here today?" Plus 17 others.

In this concise one hour "mini-seminar" you’ll learn powerful new ways to unlock a patient’s mind and help them make better decisions about their health.

  • Find out what you must do before patients will refer
  • Discover what motivates patients (it’s rarely better health!)
  • Improve what is said and done on the patient’s first visit
  • Motivate the patient’s spouse to support your care plan
  • Uncover how well patients understand chiropractic
  • Establish appropriate visit length expectations

Learn what to ask, when to ask it, how to ask it and what their answers mean. The only way to truly "educate" patients is by asking questions. It’s easy. And it works.

Listen to an excerpt of Million Dollar Questions.

Save when you get the audio download version.

Million Dollar Questions
55 Minute audio CD

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